Originally dubbed the ‘shirt boys’ after the core staple for which the brand was founded in 2012, Palmer Harding is headed by London-based design duo Levi Palmer and Matthew Harding. Since its inception, the brand has evolved its offering from just the collar into a staple wardrobe, exciting us each season with its statement silhouettes and signature sleek shirting.

We asked them 10 questions ahead of their presentation on Monday 18th…

Describe your SS24 collection in 3 words…
Joyous, memories, radiate

Name one person, living or dead, that you would want to wear the collection.
Machessa Louisa Casati

What are your pre-show rituals?
Take out and a good night's sleep

What will you be listening to pre-show?
Lucius, Two of us on the Run

What is the first thing on your show-day packing list/in your bag?
Call sheet and protein bars

What's your favourite piece in the collection and why?
The opening look, this shirt has to be one of our all-time favourites

What outfit will you be wearing on show day?
Jeans and T-shirt – comfort is king

What's the first thing you’ll do when the show is over?
Takeout and reflect

What is it about London that continues to energize your creativity?
Diversity and access to insurmountable culture

What drives you to keep making clothes?
The response we get from our clients when we hear about the beauty we bring into their lives