German born designer and new name to watch Katrin Greiling studied her trade in Sweden. But while such solid product-design provenance would give her instant kudos in many circles, what really makes Greiling stand out from the crowd is that she chose to spend the first three years of her career working in the middle East. As a young female, liberal and curious working from Dubai she has developed rich cultural insights that not only inform her work but also give her all manner of unusual stories to tell.
Greiling's award winning Bidoun collection of seating, for example, is inspired by the nomadic but comfortable lifestyle of the Bedouin tribes whom she encountered in the desert. Greiling is also no stranger to the annual camel beauty contests that happen in the UAE every January.
Now back in snowy Stockholm, however, Greiling has established her own independent design studio where she is concentrating on bringing her new perspectives to interior design from a more global platform. One of her first tasks has been the Design Bar & VIP Lounge for the Stockholm Furniture Fair. Playing with perceptions of public and private space the seating she devised allowed some much appreciated privacy for weary customers, while a pop up pineapple in the centre served fresh juices.
Greiling's website is well worth a visit, featuring T-shirt and accessory designs to buy as well as other examples of her furniture. There is also a link there to her photography, as this new kid on the block is as multitalented as she is multicultural.