Passionate about lipstick above all else, Poppy King founded Lipstick Queen to create everything you need to dress your lips from liner and gloss to the iconic lipsticks themselves. She started her first line of lipsticks at 18 in Australia, and years later Lipstick Queen products are now cult collectibles. Poppy, quite simply, knows all there is to know about lipstick.
What's the founding philosophy of your brand?
That lipstick has the power to transform you into a supehero version of yourself, able to take on the world. My career came about through passion for lipstick as a customer first and then business person second.
How do you conceive your looks?
By using art imagery and artists I admire as references. I only use graphic art to show my products.
Which one product could you not be without?
Which part of the creative process is your favourite?
All of it, right through from idea to seeing customers wear it …I love each phase.
Which other beauty product do you wish you'd created?
I only create what I think is missing so I have no wishes to create what already exists.
Who makes up your own beauty entourage?
Just a wonderful hair colourist and that's it.
What should we expect to see next?
Expect the unexpected!!!
Text: Grace Timothy