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    20/9/11

    Go backstage with BECAUSE!

    See next season's makeup and hair trends before everyone else: go backstage at London Fashion Week with Because Magazine's Beauty Editor, Grace Timothy. See the biggest names in the beauty business at work creating the looks we'll be clamouring to try.

     

     

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    20/9/11

    LFW HAIR round-up

    Next on the LFW agenda: hair. As in New York, we've seen a whole bunch of ponytails, from the roughed up, tousled tendril looks to the sleek, hyper glossy styles. Here is a round-up of Because's favourite looks.

     

    House of Holland: Adam Reed hand-painted Goody barrettes (purchased in Morrisons, don't you know) rose gold to match the heels of the shoes, and blow-dried hair into two sleek sections away from the face, using his brand new Percy & Reed Hair styling products.

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    Mary Katrantzou: Legendary hairdresser, Sam McKnight created a soft halo of hair, gathered into a low ponytail at the nape of the neck. He misted Pantene Pro-V Classic Hairspray to provide 'bite' and stop the hair from slipping, then gathered the volume into a ponytail, ensuring that a fine veil of hair around the hairline was left loose.

     

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    Temperley: A high society girl's clean, polished ponytail was Panos Papandrianos' look to support Alice's Grace Kelly-inspired collection. The key product? Wella Velvet Amplifier to keep hair as straight and glossed-up as possible.

     

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    Jonathan Saunders: Paul Hanlon's ponytail came from a deep side-parting, for a look inspired by 1950s Miami girls -perfectly prim and proper, but with a modern twist. He used Fekkai Advanced Brilliant Glossing Sheer Shine Mist to add a polished, glass like finish and set in place using Fekkai Advanced Sheer Hold Hair Spray, pulling wisps away around the crown to keep it fresh.

     

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    Vivienne Westwood: Malcolm Edwards created a different look for each girl using L'Oreal Professionel styling products and a LOT of hair pieces. This bouffed-up braid is a perfect way to make the most of ocean-sprayed, sun-frazzled hair next summer.

     

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    Text: Grace Timothy

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    20/9/11

    LFW MAKEUP round-up

    The womenswear section of London Fashion Week closes today, and so we reflect on our favourite SS12 from our home town - first makeup, then hair. Now, on to Milan... 

     

    MAKEUP and NAILS

    Issa: Inspired by the show's theme of a hot night in Rio, Kay Montano created a 'Bo Derek in 10' look - using MyFace Foundation; DuWop Bronzerush for a sheer non-pearl raspberry cheek; Topshop Kohl in Saddle for a brown lashline, and the taupe-mauve creamy shimmer of Chanel Les Ombres in Ebloui and Illusoire over the lids. Lips we kept nude but glossy with Bobbi Brown lipgloss in beige pink. Nails Inc's Bond Street polish was the urban finishing touch. Look out for our how-to guide with Kay in the spring. 

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    House of Holland: Nichola Joss mixed St Tropez Rose Illuminator with a new silver rose illuminator due out this spring, over a very light base of colour. The result was a 3D glow to the skin rather than a striking tan, channelling Henry's 'pastel punk' muse. Lucia Pica worked this ethereal glow up to the face, with just a touch of pale coral over the lid and a thick MAC black kohl line along the lower lashes to punctuate a unified skintone.

     

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    Erdem: Nichola Joss started with a light base of St Tropez Instant Glow Wash Off Mousse and topped with a blend of silver shimmer and duck egg blue illuminator, especially mixed to support the Wedgewood blue hues in Erdem's collection. Andrew Gallimore continuted the glossy finish across the face with MAC Tendertones in Hot and Spicy for a rosy, dewy glow, and a softly stained lip smudging the new MAC Lipstick in Scarlett Ibis with a dab of MAC Pigment in Red over the top.

     

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    Temperley: Gucci Westman - inspired by Grace Kelly in High Society - mixed Revlon lipsticks in Candy Apple and True Red, topped with a slick of Fire Gloss for a statement lip. She also debuted Revlon's next new foundation launch, Photo Ready Mousse Foundation for a creamy, flawless finish that sparkled beneath the photographers' flashes.

     

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    Topshop: Sophy Robson alternated between Metallic Nails in Heart of Gold, Nails in Peeping Tom and Nails in Minted on each hand, with hieroglyphic transfers over the top, reflecting both the colours and prints in the clothing. Meanwhile, Hannah Murray focused on skin, using Topshop GLOW to create a hyper sheen on the face.

     

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    Text: Grace Timothy 

     

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